VERIFIED CASE STUDY
Personalized AI Marathon Videos for IDFC FIRST Bank in Kolkata
An event activation that generated personalized eight-second AI videos of guests running a marathon in a Kolkata-inspired setting.
CLIENTIDFC FIRST Bank event (delivered through an event agency)
VENUEKolkata
From guest portrait to moving story
For an IDFC FIRST Bank marathon event in Kolkata, Magik Touch worked through an event agency to build a personalized AI video experience. The creative objective was to move beyond a still photograph and let each guest see themselves running in a cinematic marathon sequence.
An eight-second personalized output
The AI workflow created an approximately eight-second guest video with a marathon-running treatment and a recognizable Kolkata visual setting. The individual guest remained the focus while the running motion, event environment and IDFC FIRST Bank branding shaped a concise piece of personalized event content.
Designed for live generation
Each guest video was generated in approximately two minutes on average. The duration was kept short enough for convenient viewing and sharing while still providing a complete moving sequence. The project shows how generative AI video can be adapted into a practical on-ground guest journey.
